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Norwegian crowdfunding sensation

FlowMotion One

Norwegian crowdfunding sensation

FlowMotion One

FlowMotion One is a highly versatile smartphone stabilizer that allows you to capture super-smooth cinematic videos. EGGS has helped implement this first-class fusion of product design and technology innovation by providing expertise in esthetics, ergonomics, colour material finish, production, and project strategy. This is a consumer electronics Kickstarter project that recently set a new Norwegian record in crowdfunding with over one million US dollars pledged.

Out of 118,000 crowdfunded projects, only 211 have raised over one million USD. Therefore, FlowMotion is amongst the top 0,2% of most successful Kickstarter projects to date.

No more shaky videos

Capturing smooth, non-shaky videos via your smartphone is often nigh on impossible. Especially if what you’re filming is happening at speed. That mind-blowing bunny hop your buddy just did on his bike for instance just becomes a frustrating-to-watch mishmash of jerky footage when you play it back - in other words, downright disappointing.

Flowmotion - sketches

The design process has been a close collaboration between the team at Flowmotion and product designer Martin Skogholt at EGGS.

A dynamic dream team

EGGS has worked in close collaboration with FlowMotion right from the get-go - starting out with product design mentoring, and then as an enabler and team member. Martin Skogholt has been our lead product designer on this, and is also a sponsored snowboarder. Not only was he able to offer his skills in product design and pool resources with FlowMotion’s own in-house product designers, he was perfectly placed to intuitively understand the target market too - being a potential user himself. FlowMotion therefore became a dynamic dream team of designers, business developers and fellow sports enthusiasts.

FlowmotionOne in use at trainstation by a lady

What FlowMotion and EGGS have developed is a state-of-the-art stabilizing grip that anyone can quickly whip out of their pocket or bag, and easily attach to their smartphone to film fast-paced action with absolute clarity.

Fast and steady wins the race

Having initially written their masters in Crowdfunding at NTNU (Norwegian University of Science and Technology) in Trondheim, FlowMotion has been pretty nifty at getting people to rave and write about FlowMotion ONE. From their offices in Norway, and now Palo Alto in California, they present a unified mindset of effective marketing, branding, profiling, communication and product design, and have consequently drummed up considerable financial support - FlowMotion ONE is the most rapidly rising Kickstarter project for a Norwegian company ever. Who said slow and steady wins the race? More like fast and steady does.

FlowmotionOne- product and BMXers

FlowMotion One is pocket size and weighs only 300g. It uses advanced auto follow technology  - keeping its focus on the subject marked in the frame and following every movement.

Our mission is to help people tell better stories by making professional videography available for everyone, anywhere, at any time.

The FlowMotion team

Learn more about our approach

Martin Skogholt

Have a chat with our
Senior Designer — Martin Skogholt

+47 97016661

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